Argos revolutionised the catalogue retailing concept. Now the renowned UK chain is developing new multichannel strategies to stay ahead of the curve in the digital era.
Profiles | Our Authors
Jessica is PR / Content Executive at The Media Pad, publisher of Power Retail and Power Content. With a strong background in Australian and UK online content creation, Jessica has worked with global e-commerce leaders including John Lewis and online organisations such as Enterprise UK to create and develop compelling website content and innovative marketing campaigns. Jessica has also worked as a journalist for a number of years, including stints in newspaper, radio and online media, and has a solid understanding of the local media industry. Work aside, Jessica spends her spare time indulging in all things antique and vintage, and can often be found trawling the stalls of markets for unique clothing, homewares and bric-a-brac. Follow Jessica on Twitter, Google+ or connect with her on LinkedIn
The growth trajectory of online marketplaces runs parallel with that of the evolution of online retail. This FREE Special Report, sponsored by ChannelAdvisor, contains the information required to effectively leverage online marketplaces, analysing the latest developments and innovations, and detailing best practices for retail ROI.
Crackawines.com.au delivers exceptional online user experiences with SLI System’s advanced site search and navigation features. The pureplay online retailer is divulging its e-commerce secrets in an upcoming webinar.
Providing a personalised online shopping experience is the key to a consumer’s heart, according to eBay, having just released its new ‘Feed’ feature in Australia.
A Brazilian supermarket has used tablet devices in-store to engage with customers. The interactive marketing campaign saw trolleys fitted with tablets that responded to nearby products with recipe suggestions.
UK retailer John Lewis continues to ride the e-commerce train of success, announcing online sales have exceeded £1billion on a consecutive 52-week basis.
Cotton On is attempting a seamless customer journey across all sales channels. The omni-channel retailer has implemented Retail Directions’ retail management and store systems to assist with this goal and support its rapid growth plans.
The Australian Federal Government must take action to slash the $1,000 Goods and Services Tax exemption for goods purchased overseas, according to a retail industry expert. Otherwise, local retailers face severe implications.
The rumours are true. Swedish fashion retailer H&M is set to hit Australian shores in 2014. This activity follows a flurry of global retailers making their mark down under.
It’s no secret; social commerce helps to power retail businesses. It has much to do with the engagement and community factor, as well as the advertising and conversion uplift potential. Learn about this evolving phenomenon in our FREE Special Report, and discover how you can devise a successful social commerce strategy for the future.