John’s Articles

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  Demystifying Social Commerce

  Do you want to drive business growth through social commerce? John Debrincat offers proven social commerce techniques to get you up to speed.

  • 03rd August
  • John Debrincat
  • Comments 3

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  Carbon Tax: Impact on E-commerce

  Though the consequences of the carbon tax might be unclear, it offers powerful growth opportunities for Australian online retail, writes John Debrincat.

  • 26th July
  • John Debrincat
  • Comments 1

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  Avoiding the Dodgy World of SEO

  Search engine optimisation is often ridden with hidden traps and misconceptions. John Debrincat helps you separate the truth from the lies when it comes to SEO.

  • 22nd July
  • John Debrincat
  • Comments 3

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  Best Practice For Online Retail Security – Part Two

  Following his article on the upturn in security threats accompanying e-commerce growth, John Debrincat discusses how retailers can discourage hackers.

  • 13th April
  • John Debrincat
  • Comments 0

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  Best Practice for Online Retail Security – Part One

  The growth of e-commerce, has increased the risk of security breaches. John Debrincat outlines what retailers need to know in order to protect their businesses.

  • 07th April
  • John Debrincat
  • Comments 1

• Diary of a Start Up – Part 7: Shipping Providers & Technology Solutions

  In PowerRetail’s seventh chapter of its Diary of a Start Up series, John Debrincat helps buddig e-commerce businesses choose a shipping provider and technology solution.

  • 17th November
  • John Debrincat
  • Comments 0

• Diary of a Start Up Part 6: Pricing Strategy – Make or Break

  In our next chapter of Diary of a Start Up, John Debrincat talks pricing strategies and how to find one that will suit your e-commerce business.

  • 04th November
  • John Debrincat
  • Comments 0

• Diary of a Start Up Part 5: Choosing a Fulfilment Strategy

  Now you have opened your online store, you have setup all the products, maybe created some special offers and even sent out a newsletter inviting visitors to your online business. What happens next? Someone buys a product and you have to send it to them. Strange thing about the web is that you never know [...]

  • 14th October
  • John Debrincat
  • Comments 0

• Diary of a Start Up Part 4: E-Security

  After discussing how to implement an e-payment system into an e-commerce business, Diary of a Start Up Part 4: Security takes on website security and fraud.

  • 07th October
  • John Debrincat
  • Comments 0

• Diary of a Start Up Part 3: E-Payments

  Our third instalment of the ‘Diary of a Start Up’ series looks at one of the most important facets of running an e-commerce business – e-payments. It’s vital get a handle on this area of an online business right from the start. Many questions are asked about taking payments online. It can be confusing, and [...]

  • 20th September
  • John Debrincat
  • Comments 0