Profiles | Our Contributors
Mark Brixton
As Country Manager for SLI Systems, Mark Brixton works with some of Australia’s most prominent companies helping them to improve the customer experience and performance of their websites. Having been in the online industry since 2004, Mark’s innate ability to evaluate and understand business needs, along with his knowledge of online solutions and trends, make him a respected and trusted authority within the wider professional community. At SLI Systems, which is a developer of Software-as-a-Service learning-based search and navigation solution provider, Mark enables e-commerce retailers to increase their sales by allowing customers to more easily find the products and services they require.
- Articles Published 14
Mark’s Articles
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Crunching the Numbers – Making Good Use of Site Search Data
Harnessing the power of site search data can guide conversion optimisation and enhance the user experience. Mark Brixton shares how to get the most from your search box statistics.
- 15th February
- Mark Brixton
- Comments 0
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Mobilising Site Search: Trends, Tips & Techniques
Optimising mobile site search functions can create a better user experience and result in higher conversion rates. SLI Systems’ Mark Brixton shares the latest site search techniques for mobile devices.
- 07th November
- Mark Brixton
- Comments 0
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The Power of Infallible Navigation – Guiding Conversion: Part Two
In the second article of this two-part series, Mark Brixton from SLI Systems outlines how infallible navigation leads to a better user experience, and in turn, the potential for increased conversion.
- 10th October
- Mark Brixton
- Comments 0
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The Power of Infallible Navigation – Guiding Conversion: Part One
In this two-part series, Mark Brixton from SLI Systems outlines how infallible navigation can lead to increased conversion for online retailers.
- 01st October
- Mark Brixton
- Comments 2
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Transplanting the In-store Experience to the Online Environment
Replicating a fantastic retail experience online is paramount for e-commerce success, Mark Brixton from SLI Systems pinpoints the crucial elements to achieve web store optimisation.
- 10th July
- Mark Brixton
- Comments 0
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Testing for Success: Optimising Site Search for Conversions
Mark Brixton discusses why testing and conversion optimisation are crucial for not only an optimised online experience, but to ensure efficient site search and navigation functionality.
- 14th March
- Mark Brixton
- Comments 0
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Five Winning Site Search Tips to Increase Conversion
73% of visitors will leave your site if they can’t find what they are looking for! Mark Brixton from SLI Systems shares five tips to increase your site conversion.
- 16th November
- Mark Brixton
- Comments 3
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The Online Concierge – Intelligent Site Search
Consumer expectations of the online experience have matured and so too have the technologies. Mark Brixton explains how to give your customers what they want, when they want it, maximising the opportunities for conversion.
- 07th November
- Mark Brixton
- Comments 0
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Conversions on the Move: On-Site Search for M-Commerce
Mark Brixton from SLI Systems, provides best practice m-commerce site search tips to enhance the mobile user-experience and encourage conversions on the move!
- 08th September
- Mark Brixton
- Comments 0
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Smarten Up Your (Search) Act
Optimising search and navigation is key to attracting customers and making sure they come back. Mark Brixton shows you how to take the guesswork out of search.
- 06th July
- Mark Brixton
- Comments 0
