Neha Kale

Neha is a writer and editor for The Media Pad, publisher of Power Retail. She has a background in business, arts and film journalism and an interest in new media and digital strategy. She is looking forward to exploring how retailers are impacted by the online space for Power Retail. Neha is a magazine junkie whose other addictions include coffee, travel and live music. She likes to run but has a long-time allergy to team sports.

Cracka Paddle

Q&A with Cracka Wines

Cracka Wines has built its online retail business by pairing a fresh product lineup with an e-commerce model that offers a novel take on the online auction.