In today’s competitive retail environment, mobile and data analytics are indispensable tools for reaching prospective customers and building brand loyalty.
Profiles | Our Authors
Prinitha is the Editor of Power Retail. She has an editorial background in digital and newspaper publishing, news and sports presenting and reporting, as well as PR in politics. Prinitha is passionate about health and wellbeing, loves adventure and enjoys a bit of retail therapy to complement her personal style.
Technology is dramatically changing the retail landscape, but one thing remains the same: Retail is about providing high-quality, engaging experiences for customers. Human customers.
In a bid to increase sales Amazon.com Inc. announced a new credit yesterday, aimed at its most loyal members, offering 5% back on purchases made on the retailer’s website.
If you’re going to launch a fashion brand in the UK, then Oxford Street is the place to be. Aussie online athleticwear label P.E Nation has launched a pop up in world renowned retail store Selfridges this month.
China’s largest online retailer Alibaba Group, is looking to deepen its integration with bricks and mortar stores as it leads the bid to buy out department store chain Intime Retail Group for as much as $US2.6 billion.
Officeworks has boosted its online offering as part of its ‘Everything for Growing Minds’ back to school campaign, to drive consumers to its online store.
Alibaba Group has filed a lawsuit against two fake Swarovski watch sellers on its Taobao platform, claiming RMB1.4 million in damages for contract and goodwill violations.
With Amazon’s speculated expansion into Australia in September this year, the US warns that online retail will be disrupted and bricks and mortar chains adversely affected.
Myer and JB Hi-Fi have emerged as winners when it comes to the top performing retailers during the 2016 Christmas period, according to a Citi report, but they are still susceptible to online disruption.
Women’s fashion multichannel Forever New says it’s seeing strong results within the first month of the roll out of its new click and collect online retail offering.