The creators of Click Frenzy launch an inaugural Mother’s Day event tomorrow, but with more brands, deals and possibly traffic, will it be boom or bust?
It’s geared to be “the sale that stops a nation” and it certainly has people talking. Click Frenzy, Australia’s first landmark annual online sales event has exceeded organisers’ expectations after media hype this week.
Australia’s answer to Cyber Monday, Click Frenzy, a Power Retail initiative, has signed some of Australia’s biggest retail brands. A teaser segment on A Current Affair last Friday night generated waves of excitement as the countdown to this 24-hour national sales event on November 20 continues.
Since going to market officially last week, 24 hour online sale event Click Frenzy, Australia’s answer to Cyber Monday, has received an overwhelming response from retailers, the media and consumers.