The increasing prevalence of smartphone usage is challenging for online retailers developing a one-size-fits-all mobile shopping experience, which is at odds with what is happening in reality.
Being small has its advantages – there’s less loopholes to jump through to get an initiative off the ground, be the first off the blocks or trial something new.
Most savvy retailers have cottoned on to the fact that social media promotion is a must-have in the marketing arsenal. But not many know how to get the most out of it. Beginning Boutique’s Sarah Timmerman shares her vast experience in the area.
Alibaba is working to expand its international presence, and Founder and Exec Chairman Jack Ma is in the US to pitch his platform to American small businesses.
If your content marketing is not having an impact on your bottom line, you may need to reconsider how you’re doing it.
When does the sheer amount of ‘stuff’ in an online store become too much? Reducing the amount of decision making a customer has to undergo can really help streamline how easy it is for a customer to do what they need to do.
Facebook is testing out a new news feed option that shows a unified view of items on sale across user groups and adds the ability to search public groups.
Investing in the latest cloud-based supply chain technologies is imperative if retailers want to compete and survive in the changing online retail landscape, as Mark Troselj reports.
With tomorrow being Good Friday, our usual end-of-the-week lighter side article has been pushed forward one day. And what better way to spend it than to re-examine some of the best takes on April Fools’ Day from Aussie retailers this year.
It’s with a heavy heart that I have to announce Power Retail’s departure from the world of online retail and e-commerce this morning.