While most retailers appreciate the value of data, few are fully aware of how to extract the most valuable insights. Lee Thompson from NetSuite offers some tips.
The latest NORA E-commerce Expedition took us deep into Toll’s massive distribution centre in Melbourne, providing industry-leading logistics insights.
As consumers’ digital habits and e-commerce itself continues to evolve, the platform business model has become more important in reaching motivated shoppers.
When used properly, music can be a powerful marketing tool, especially for retailers looking to attract a fashion-conscious millennial audience. Here are five retail brands nailing music marketing.
Retailers need to beware of emotionally analysing data and skewing the results. Good data analysis can help a company but bad data analysis can ruin it.
Despite the growing range of digital marketing channels available to retailers, email remains the essential channel for engaging customers and gathering data.
Crafting the perfect returns process is about striking a balance between providing a personalised customer journey and improving operational efficiency.
How secure is your retail network? Jack Chan, Security Strategist at Fortinet, discusses the very real threats to network security and the solutions available.
Stylerunner co-founder Julie Stevanja offers her tips for managing and motivating employees and creating a functional and enthusiastic workplace culture.
Mark Cripsey, Chief Digital and Data Officer at Myer, discusses how technology can be used to improve the customer experience.