All Multichannel

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Practicology’s Martin Newman: Future of E-Tail

Martin Newman, founder and executive chairman of e-commerce and multichannel retail consultancy Practicology knows retail better than most, after owning the P&L of direct mail, e-commerce, mobile and call centre channels for a number of brands including Ted Baker, Harrods, Burberry and Intersport. iMedia sat down with Martin to have a chat about mobile commerce.

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Mindfulness in the New Retail Ecosystem

The dance between retailers and their supplier can be a complex one, and indeed a rough and tumble one too. Consider that the ACCC saw it fit to intercede last year between some of our largest retailers and their suppliers and enforce a code of conduct ensuring fair play.

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6 Steps to Upgrade Your Next Email Campaign

Digital marketing will continue to play an increasingly significant role when it comes to marketing strategies. Research conducted by Forrester projects that by 2019, marketing leaders will spend more than US$103 billion on email marketing, social media marketing, display advertising and search marketing in the USA alone.

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Adyen Increases Transaction Volume to US $90 Billion

Payments tech company Adyen has increased transaction volume 80% year-over-year, totalling $90 billion in 2016, also making traction in the online retail market, including the successful global rollout of Burberry’s omnichannel payment infrastructure.