The Australian Federal Government must take action to slash the $1,000 Goods and Services Tax exemption for goods purchased overseas, according to a retail industry expert. Otherwise, local retailers face severe implications.
The recently released monthly report from the NAB Online Retail Sales Index shows that the sector exhibited lacklustre growth in February this year, bucking recent trends.
Google has released a tool to measure ROI for mobile ad spend. Full Value of Mobile Calculator is designed so marketers can monitor sales leads that manifest in the form of calls, app activity, in-store sales, mobile site visits and cross-device activity.
Research and discovery via keyword search is increasingly performed via mobile devices, as confirmed by a recent study from the US.