Target is seeking to capitalise on its strong mobile performance with the launch of two new apps and the upgrading of its iPhone and iPad offerings.
Today marks the launch of eBay’s first global advertising campaign, Shop the World, which kicks off with TVCs airing in Australia and the US.
In a bid to get Melburnians to sign up to its mobile app, PayPal is offering 1c coffees through around 70 participating cafes around the city today and tomorrow.
Amazon has upped its focus on its successful Amazon Prime loyalty program, adding a $5 incentive for customers to refer new members.
Amazon is branching out into bricks and mortar, with a new warehouse store due to open up in Manhattan just before Christmas.
The latest Nielsen study into Australian media consumption trends has revealed just how attached to screens we all are.
Participants in the second Sydney eCommerce Expedition, organised by Telstra and NORA, will gain invaluable insights from Groupon, Facebook and The Iconic.
Snapchat has announced that it plans to introduce advertising in the near future but the proposed model has industry commentators scratching their heads.
A recent Economist Insights study has found that Australia is a potential world leader in international retail, and PayPal Australia’s Emma Hunt wants to help lead the charge.
Online retailers should take heed of the lessons learnt from yesterday’s Target-Missoni debacle.