Australian online marketplace MyDeal has announced it closed $5 million funding with strategic investment firm Gandel Invest, which will be used to further expand its customer base and brand footprint across the Australian consumer market.
Following growth and consumer demand, online fashion retailer My Chameleon is introducing a new responsive website and will upgrade its mobile site to enhance and refine the customer’s shopping experience.
Seven Chinese e-commerce influencers will tour Australia with Alibaba Group, promoting Australia’s products and lifestyle to Chinese consumers, to boost Australian brands amongst China’s expanding middle class, as our products continue to outperform on Alibaba Group’s platforms.
Amazon continues to disrupt the grocery retail sector, revealing details of its new click-and-collect offering in Seattle this week, branded AmazonFresh Pickup, which will put the “last mile” of goods delivery in the hands of the customer.
AI is transforming the retail industry in a way that’s deeply personal and adaptive for each customer, enabling retailers to know what customers needs are before they even know themselves.
Australian online men’s made-to-measure suit retailer InStitchu today announced the opening of its new concept micro showroom in North Sydney CBD, as Australian consumers are becoming increasingly comfortable with customised fashion.
Smarter retailers today will leverage AI and other technologies and use customer information to meet today’s customer expectations and customer demands.
Alibaba’s Tmall has forged an exclusive strategic partnership with luxury auto brand Alfa Romeo this week, to market and sell its cars online in China. Luxury automakers are increasingly taking to the internet to reach China’s affluent and digitally active consumers.
Strong online sales growth have enabled New Zealand based outdoor and adventure wear retailer Kathmandu to lift its first half year profit by 6.4% to NZ $10 million, and will help it expand further globally.
One of the key trends in e-commerce marketing strategy as we move into 2017 is optimisation. Specifically, how it can be applied to 4 core pillars of the customer journey: pop-up sign-ups, automated campaigns for your welcome series, cart recovery and post-purchase series.