All Research and Intelligence


AdRoll Retargeting Report: State of the Industry

Retargeting has been a throw-around term since marketing made the shift from guess-and-test programs to real-time programmatic campaigns. But how are advertisers currently leveraging retargeting across their marketing mix?

Social Retargeting

More Bang for Buck with Social Retargeting

With mobile use increasing among Australians, and a substantial amount of internet time dedicated to social networking sites, it’s no wonder social retargeting is a hot topic for marketers.