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How Big Data is Transforming Retail

Big data offers numerous potential benefits to online retailers. However, due to the often overwhelming nature of big data analytics, many opportunities for customising the consumer experience are going largely untapped.

Amazon Dash buttons hacked

Amazon Dash Buttons Hacked

When Amazon Dash debuted earlier this year, the news seemed far too good to be true. A physical button located in your home to place an order for goods online to be home delivered as you run out of them? It had to be an April Fools’ joke, surely.