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Finding the Right Present Online – It’s a Gift!
Creating best practice online user experiences is vital to increasing your bottom line. This is especially apparent with gifts and specialty goods as customers may not have a specific product in mind. Mark Brixton from SLI Systems takes us through optimising search and navigation to lead users to relevant results, and hopefully, the ideal gift.
- 5th June
- Mark Brixton 15
- Comments 0
All Articles
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Roy Morgan: Over 50 Percent of Australians Shop Online
For the first time, the number of Australians turning to the internet for shopping has hit 50 percent, according to Roy Morgan Research.
- 5th June
- Campbell Phillips
- Comments 1
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Are Grey Market Imports a Dying Breed?
James Patten, Founder and Director of RY.com.au, believes that the death of grey market cosmetics is nigh – and perhaps all grey market goods will soon follow.
- 24th May
- James Patten
- Comments 1
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Ongoing Updates from Google Put Spotlight on SEO
Recently we’ve seen some of the effects from Google’s ongoing search algorithm updates, but what can businesses expect in the weeks and months ahead?
- 16th May
- Campbell Phillips
- Comments 0
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Price Optimisation Strategies Increase Profits at City Farmers
How can a retail business provide better value for its customers while increasing profits? With the right price optimisation strategy, says City Farmers’ Clayton Hollingsworth.
- 15th May
- Campbell Phillips
- Comments 1
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Online Retail Spend in US Continuing to Soar – comScore
Digital research firm, comScore, released its estimates of Q1 2013 US retail e-commerce sales today, with continued positive growth surpassing $50 billion.
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7th Annual PeSA Conference Imminent
With the PeSA Internet Conference arriving at its 7th anniversary – making it the longest running e-commerce focused event in Australia – Power Retail takes a look at what’s on offer this time around.
- 30th April
- Campbell Phillips
- Comments 0
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14 Tips to Save Money on Google AdWords
For the uninitiated, tracking ROI on an SEM campaign can prove an elusive goal. Here are some useful tips for retailers to get the most from Google Adwords.
- 19th April
- Tracy Mu Sung
- Comments 0
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Choosing the Right Technology Solution for Businesses
Figuring out which technology to purchase and implement is tricky business, especially considering the knock on effects the wrong decision can have, writes Graham Oakes.
- 16th April
- Graham Oakes
- Comments 1
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Infographic – Australian Marketing Budgets 2013
Responsys and Econsultancy release their latest report on Australian marketing budget spend in 2013, with findings highlighting a focus on digital marketing.
