Inventory accuracy has a direct impact on sales and the future growth of a company. But there’s a growing trend in response to this, where retailers are tapping into the technology market to up the ante on poor book stock accuracy and significantly increase their ability to serve the customer.
With two million businesses advertising on Facebook, the company is looking at new online educational resources and tools to increase ad performance.
With mobile use increasing among Australians, and a substantial amount of internet time dedicated to social networking sites, it’s no wonder social retargeting is a hot topic for marketers.
The largest player in a market considerably disruptive to traditional media outlets, streaming video on demand service Netflix launched in Australia overnight.
The latest research from Roy Morgan indicates online shopping enjoyed huge success last year, with over seven million Australians aged 14+ buying at least one item over a four week period.
Reaching customers through their mobile devices needs to be a key focal point of any retailer today, according to a number of industry figures in the past few weeks.
With a lineup of speakers from The Iconic, Jeanswest and JAG to name a few, the inaugural Online Fashion Success opens its doors next Monday and is primed for a high-turnout attendance.
The excitement and enthusiasm involved in starting up a new business can sometimes cloud the foresight required to do so. This is something that hasn’t seemed to affect Julie Stevanja, Co-Founder of online fitness wear store Stylerunner.
Facebook has quietly been usurped as a go-to social media platform for brands and marketers, who are thumbing their nose at restrictions put in place last year by heading to Instagram.
The annual E-Commerce Conference and Expo was as always an invaluable experience for anyone looking to improve their online retail offering, in a bustling but surprisingly intimate setting.