Together, IBM and the City of Melbourne harnessed the power of data to deliver an enhanced event experience for Melbourne Spring Fashion Week last year.
Will consumers buy stuff they don’t need just to get to a free shipping threshold? I did. Will it make financial sense? This didn’t. Read on.
Teabox has launched a new program combining high-tech science and personal preference to help users discover teas they’ll enjoy.
IBM understands the need for transformation and, more importantly, that it isn’t a set-and-forget measure, but a constantly evolving process.
The percentage of users abandoning a mobile transaction has decreased over the past two years according to a recent survey, but the figures are still high.
GameStop is known for innovative promotions, but now the specialty retailer has made social marketing personal with its latest Summer at GameStop event.
Frost & Sullivan’s upcoming webinar will reveal how important it is for retailers to have a customer experience strategy in place to not only attract, but retain customers.
Australian IoT at home market to reach $3.2 billion by 2019 with the embedding of smart technology into everyday life.
Facebook Dynamic Product Ads will now have cross-selling functionality, conversion optimisation and be available in apps via Facebook’s Audience Network.
Learn how IBM helped David Jones put today’s connected consumer at the centre of every interaction.