Australian shoppers are the most likely consumers to buy products online from overseas retailers, says Pitney Bowes’ 2015 Global Online Shopping Study.
As any retailer is well aware, nailing the customer experience, be it online or storefront, is vital to a brand’s success. Power Retail got the lowdown from Retail Apparel Group’s Peter Ratcliffe on how the Group ensures it delivers exceptional service across its portfolio of brands.
Building trust online is one of the toughest things a brand can do. By trying to ‘load the dice’ in its favour, a brand may wind up destroying that unspoken contract with its customers. Read more in this excerpt from Power Retail’s new book, the Retail Technology SuperGuide.
MySale Group has announced a deal to buy three prominent Australian online retail sites from Grays eCommerce Group for a reported $5.2 million.
The next Google Penguin update has recently become a guessing game. With problems constantly superseding the launch of the next algorithm update, a longer than anticipated wait for eager users is on the cards. But with a longer wait, comes an even better proposal.
With growing knowledge, power and expectations, Australian consumers continue to dictate the terms of retail engagement.
The last two years have seen Australia’s online shoppers double down on luxury items, with the average luxury basket value online jumping from $190 in 2013 to $420 today.
Whether you pay attention to it or not, your brand is probably being talked about in one way or another on social media. Occasionally, it’s not pleasant.
The recent leadership spill in Canberra has already had a major effect on consumer confidence in Australia, but data from the Australian Retail Index suggests the positive outlook is yet to affect retailers’ bottom lines.
Aggregated research courtesy of Coupofy suggests that mobile commerce conducted through apps and other mobile-driven technologies is outpacing regular online retail channels by up to 300%.