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How Cue Clothing Co Increased Sales by 130%
Q&A With John Winning From Appliances Online
The State of SMB Retailers in Australia
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News

Click Frenzy

Click Frenzy Awards $50K to “Australia’s Best Online Shopper”

The search for Australia’s best online shopper has come to a close, as Click Frenzy awards $50K to its first Ironshopper winner.

More news
Walmart Strips Apple of Its E-Commerce Sales Ranking
Nike’s ‘Living Retail’ Concept Unveiled in NYC
Amazon Confirms Locations for US HQ2

Pureplay

eBay Looks to Out-Toy Amazon and Target with New Catalogue

In a move that mimics Amazon, eBay has unveiled a retro toy catalogue as it moves to profit from the demise of popular children’s retailer, Toys ‘R’ Us.

More Pureplay
Jeff Bezos is Getting Slammed Over HQ2 Decision
Flipkart CEO Resigns Amidst Misconduct Allegations
Alibaba Generates US$30.8 Billion in One Day

Multichannel

Myer reports further revenue declines

Analysis of Myer Indicates it’s at “Death’s Door”

The AFR has released a scathing review of Myer’s finances, claiming the more than 100-year-old retailer is “at death’s door”.

More Multichannel
Kathmandu Addresses Supply Chain Issues With WeChat
Myer Launches Data-Driven “Naughty or Nice” Campaign
Adidas Increases 2018 Outlook After Q3 E-Commerce Boom

Special Reports

61: Supply Chain Automation

Whether it’s B2B, Manufacturing, Wholesaling or B2C, businesses are constantly striving to find their competitive advantage. Much capital and human investment focus is placed on the front-end, yet the impact of these efforts is lost if the back-end processes across the supply chain cannot provide effective support. It is this increase in competition that is driving advancement in the supply chain space and in turn changing the face of retail as we know it.

More Reports
60: Experiential Commerce
59: Marketplaces for e-commerce success
58: B2B E-Commerce Platforms

White Papers

Integrating buy now, pay later with your digital marketing strategy.

Are you making the most of buy now, pay later?

In this industry report developed by Shout Web Strategy & Openpay, you’ll receive guidance and tips for getting the most out of a buy now, pay later solution, including:

Driving search traffic using buy now, pay later search terms
Optimising your meta data to include BNPL keywords
Incorporating BNPL into your outreach strategy
Adding BNPL to your Paid Search ads to acquire these engaged audiences

Download the report today.

More Reports
10 SMS programs to inspire your marketing
Optimising the Offsite Discovery Journey
CyberSource Online Fraud Benchmark Report. 2018 Australia edition

Best Practice Tip Sheets

Five Steps To Great Product Videos

Make a difference to your conversion rates! Here are five steps to great product videos from subject matter expert, Quickclips.

 

 

 

More Tip Sheets
Using Enhanced Ecommerce in Google Analytics
Trade Me’s Top Tips For Successful Selling
A Cheat Sheet for Choosing Your New eCommerce Solution

Columns

cross-channel retail

The Ultimate Omnichannel Marketing Roadmap for Retailers

Omnichannel has been around for a few years now and it’s not just marketing terminology – it’s a marketing objective. If you don’t have a strategy in place, you’re already behind the curve.

More Columns
How to Maximise Pre-Christmas Sales
The Importance of ‘Brand’ in E-Commerce Today
3 Tips For Nurturing Customers Beyond the Holiday Season