All Case Profiles

RetailMeNot – Revenge of the ‘Geeks’

Self-professed ‘geek’ Bevan Clark, Co-Founder and Director of Stateless Systems, whose website properties net 14 million visitors per month, shares the story of RetailMeNot, a multi-million dollar, user-generated content focused, coupon website.

Case Profile – Zazzle

For Mike Karns, Director of Consumer Marketing and International at Zazzle, the key ingredients for success in e-commerce are the three Ps – but they’re not the same Ps you may have learned along with your marketing study. “People, product, and passion!” he says with a level of enthusiasm indicative of the whole Zazzle approach […]

Case Profile – birdsnest

With her background as an e-commerce consultant and experience with owning a fashion boutique, birdsnest founder Jane Cay saw immense opportunity in Australia’s online marketplace – so she set to taking her small town bricks and mortar store to cyberspace.

Case Profile – Trixan Body

Trixan Body Australia is a Sydney-based pureplay retailer selling apparel, bath and body product for men, women and children.  Part of the Trixan Group of Companies, owned and managed by Michael Stager and David Brown,  Trixan has grown to a team of 50 people across four countries since its inception in 2002. While Trixan Body […]

Case Profile – Shoes of Prey

Could you get 500,000 hits for $1000 and a pair of shoes? Get the full story behind Shoes of Prey, an innovative new Australian online retail business giving female customers the opportunity to design their dream shoes, have them specially handmade and shipped to their doorstep.

Finalists Announced – Online Retail Industry Awards

After much deliberation and debate, the finalists for the inaugural Online Retail Industry Awards have emerged. Congratulations to the shortlisted entrants who proceed to the final stages of judging, with one winner to be announced for each category, and one contender from all categories to be named Online Retailer of the Year for 2010. For […]