Traditional understanding of email marketing has a strong emphasis on offer-focused emails as they’re perceived to be the most effective in ensuring a successful sale. In fact, recent stats showed more than half of consumers choose to join mailing lists in order to receive promotional sales or discounts.
Established Asia Pacific affiliate network Commission Factory has announced that they have signed a global strategic partnership with innovative European affiliate network Awin.
It’s important to note that with the impetus of an established bricks and mortar store, a significant amount of its resources into its digital arm has undoubtedly helped these retailers gain its top title into our Top 100 retailer list.
While Toys R Us has been busy manning its store, the truth is it’s admittedly fallen behind on its e-commerce operations compared with its retail peers. But, the company says it’s now making up for it.
Macy’s recent Q3 2017 sales figures were less than desirable. Retail experts warn that retailers who aren’t doing enough to grow their businesses as competition from online heats up, namely Amazon, will lose out.
We decided to survey 500 Australian shoppers and found interesting information about shoppers’ online and in-store shopping habits as well as omnichannel habits.
Luxury accessories and lifestyle brand, Coach, has announced it has signed a definitive agreement to acquire Kate Spade in a total transaction value worth US $2.4 billion.
To grow, retail companies need to be omnichannel and they need to be thinking as a global entity for their future success, according to Paul Zahra, former CEO of David Jones and now PwC Global Retail advisor.
US based fashion retailer J.Crew have announced it will cut 250 jobs, along with several other strategic moves in response to changing consumer behaviour, including demand for greater speed to market and personalised shopping experiences.
In what first launched with a small distribution via bricks-and-mortar stores on the Gold Coast, Homebodii has been working hard to crack the Australian e-commerce market over the past 5 years.