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There's More To E-Commerce Than Copying Amazon

Tim Ash, CEO of US company SiteTuners, says that building an online sales channel by copying a successful competitor isn't as effective an approach as analysing the needs of your site's visitors.

By Rory Betteridge | 25 Feb 2015
Online Video Helps Retailers Secure Holiday Success

New research by video commerce firm Invodo shows that shoppers who watch an online video are twice as likely to add the product to their shopping cart.

By Neha Kale | 13 Jan 2012