Results for #influencers: Close
Are Influencers Worth the Hype?

Mark Baartse, Chief Marketing Officer at Showpo, discusses the influencer phenomenon, and if it's really worth the hype.

Ally Feiam By Ally Feiam | 15 May 2019
Influencer Marketing: Budgets Growing but so is Confusion

The influencer explosion is a boon for digital marketers and an opportunity to directly reach a consumer. it? How can retailers measure effectiveness, and what do shoppers really think?

Natasha Sholl By Natasha Sholl | 19 Mar 2019
HiSmile’s Sparkling Debut on 2017 Young Rich List

Leveraging the enormous power of social media influencers to promote and market their teeth whitening company HiSmile, Gold Coast based co-founders, Nik Mirkovic, 22 and Alex Tomic, 24, are now among the richest Aussies aged...