Results for #Millennials: Close
Snapchat Launches Snap Select for Premium Content

As the path to appealing to Millennial and Gen Z audiences has become increasingly difficult, Snapchat has found a new way to target advertising.

Ally Feiam By Ally Feiam | 30 Apr 2019
Amazon Targets Teen Market

Teenagers aged 13 to 17 years old can now shop or stream Amazon content through their own login via the Amazon mobile app.

Millennials are Savvy Shoppers Despite the Stereotype

Australian millennials are financially responsible adults and savvy spenders, according to new research which suggests that they actually spend hours researching purchases before making them.

By Power Retail | 09 Jun 2017
Why You Should Be Besties With Millennials in 2017

Being best friends with millennials could well be one of your best advantages in the wonderful world of e-commerce come 2017, according to Mon Purse.

Make Way for Australian Millennial Online Shoppers

Australian millennials aged 25 to 34 are driving online shopping, with the largest percentage of online shoppers.

Understanding the Buying Patterns of Millennials

Millennials represent the most powerful market segment for online retailers. Understanding millennial shopping behaviour will help your business to thrive.

By Simon Banks | 11 Apr 2016
Looking Back: 2015 Online Retail Trends (Part 2)

Power Retail looks back at 2015 to examine the online retail trends that flew and failed, and looks forward to speculate on what 2016 has in store.

By Julian Thumm | 08 Jan 2016
Understanding Millennial Shoppers

Millennial shoppers are notoriously fickle. However, a recent Dynatrace survey has revealed what Millennials what and don't want when shopping online.

By Julian Thumm | 24 Nov 2015
Infographic: Social Media and Millennial Shoppers

US research has simplified various generations into just two segments: Boomers and Millennials. Both shop online, but the two groups are influenced to buy in very different ways.