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Chanel Buys Stake in Farfetch for Digital Push

As part of Chanel’s major push for e-commerce, the French luxury label has taken a minority stake in online retailer Farfetch that will help it evolve its digital capabilities.

Celine Enters The E-Commerce Age

French luxury fashion brand Celine has launched into e-commerce this week, joining the ranks of luxury brands bracing against online retail giants like Amazon and Alibaba.

Why Online Sales Have Been the Devil to Prada

All that glitters is not gold - especially not for Prada. The brand admits its plunging top line can be attributed to being slow to pay attention to its digital channels and the influence of...

A Game Changer for Luxury Online Retail

The world’s biggest luxury group, LVMH, is getting ready to launch 24 Sevres, a new multi-brand e-commerce platform and app, selling everything from LVMH and Dior to Gucci and Valentino - this could be a potential...

Prada Pays Price for Slow E-commerce Strategy

Over the last 20 years Prada has taken it sweet time in selling its handbags, shoes and accessories online, but 2017 will see the company ramp up its investment in boosting online sales, and reducing...

Soon You Can Buy Luxury Goods Via Whatsapp

Yoox Net-a-Porter will become one of the first companies to use WhatsApp to sell directly to its customers, as it seeks a leg up on competitors like Farfetch and luxury brands' own e-commerce platforms.