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Leaked Documents Reveal What Really Happened to Amazon on Prime Day

Internal memos have revealed what went wrong with Amazon’s e-commerce site on Prime Day and how the business responded to the site outages.

April Davis By April Davis | 23 Jul 2018
Prime Day Sales Reach $3.5 Billion

Amazon’s fourth annual Prime Day has reportedly reeled in just over $3.5 billion in sales, surpassing both Cyber Monday and Black Friday in popularity.

April Davis By April Davis | 19 Jul 2018
Amazon Prime Works to Lure in Australian Consumers

With Prime Day about to launch in Australia for the first time at 12 pm on Monday, July 16, Amazon is pulling out all the stops to shift consumer behaviour in its favour.

April Davis By April Davis | 16 Jul 2018
eBay Plans to Stop Prime Day in its Tracks

eBay throws shade at Amazon in its latest move to tackle the e-commerce giant’s expansion head-on.

April Davis By April Davis | 11 Jul 2018
Global Prime Day Sales Expected to Exceed $3.4 Billion

Coresight Research estimates Amazon’s annual sales event will rake in 40 percent more revenue than last year, as the company is poised to make at least $3.4 billion.

April Davis By April Davis | 10 Jul 2018
Amazon 'Un-Boxes' Prime Day Strategy

Amazon has unveiled its Prime Day marketing strategy, as it prepares to drop 'smile boxes' in major cities across the globe.

April Davis By April Davis | 09 Jul 2018
Amazon Declares Prime Day "Biggest Day Ever"

Amazon's Prime Day — the birthday it invented for itself — bounced back from the 2015 debacle with the company claiming its biggest day ever.

By Julian Thumm | 14 Jul 2016