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The latest numbers are in and Aussies over the age of 18 are accessing online content via their smartphones more than ever before.
With the rapid rise of m-Commerce in Australia, integrating SMS into your company's mobile strategy and customer interactions may prove to be an effective channel.
When smartphone consumers are looking for information, more of them turn to Google, but when it comes to making a purchase, the road starts at Amazon.
Recent trends from the US and UK suggest that over a third of sales generated by an affiliate network last month were made on a mobile device.