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2018: The Year of Experimentation in Marketing

With so many exciting developments in the AR and VR space, 2018 is the year to take the leap and experiment with what your data can truly offer. It's all about connecting to your consumer...

By Tink Taylor | 13 Mar 2018
Microsoft Store Launches Virtual eBay Store

Microsoft Store has announced the expansion of its retail footprint down under, opening its (virtual) doors to eBay Australia’s 11.3 million monthly visitors, with the launch of the Microsoft Store on eBay.

By Power Retail | 30 Jun 2017
IKEA Australia Launches First VR Store

IKEA Australia has today launched the IKEA Virtual Reality store. The virtual store is a first for a large format retailer in Australia, providing a unique digital experience that allows customers to ‘walk’ the iconic...

By Power Retail | 15 Jun 2017
Driving Innovation and Creativity at The Blue Space

As an online retailer you should always take time to reflect back on why you are innovating. Josh Mammoliti says the core vision of pureplay The Blue Space, is to make buying bathrooms and kitchens...

How Technology Is Making Retail More Human

Technology is dramatically changing the retail landscape, but one thing remains the same: Retail is about providing high-quality, engaging experiences for customers. Human customers.

V-Commerce The next Frontier of Retail

According to research by Gartner, wearable devices sales will generate a total revenue of $28.7 billion in 2016. By 2017, there will be about 323 million units of wearable tech devices worldwide.

The Blue Space Launches into Virtual Reality

Online retailer The Blue Space is ramping up its customer service offering with virtual reality technology for shoppers to choose and buy bathroom designs.

Extension of the In-Store and Webstore Experience

Smart retailers are extending the consumer in-store and webstore shopping experience via digital technology in different ways.

Melbourne Central Unveils Birthday Virtual Reality Experience

Melbourne Central has unveiled a virtual reality experience celebrating the history of the Coops Shot Tower as part of its 25th birthday festivities.

By Julian Thumm | 31 Aug 2016