Industry Whitepapers
B2C Commerce Best Practices eBook

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About the report

Today’s customers have more ways to research, evaluate, compare, purchase, and provide feedback on products and services than ever before. What was once a simple buying process has now evolved to include the Web, store, mobile, social, kiosk, and contact center. Businesses need to do all they can to improve commerce experiences, to grow customer loyalty and stay competitive in the global marketplace.