Fulfilment as a Profit Centre
About this Report
Welcome to Power Retail’s Special Report Fulfilment as a Profit Centre. It’s no secret that fulfilment is an extension of the modern retail brand. While it’s a difficult balance to ensure that delivery options are a profit centre for online retailers, one thing is certain: hidden delivery charges, bad returns policies and negative fulfilment ‘experiences’ come at a clear and very dear cost.
The key to understanding how to make fulfilment an opportunity and not just a necessary evil is to appreciate how new and emerging fulfilment practices fit within your business model.
- Fulfilment: The Bottom Line
- Packaging as a Marketing Proposition
- Making Returns Work for Your Business
- Q&A with Carl Hartmann
- Case Study – The Home
- Solution Providers