Spotlight Series

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Power Retail Spotlight Series reports empower e-commerce industry professionals with the insights they need to make better decisions.

Each report addresses a key e-commerce challenge. The series provides e-commerce professionals with an invaluable resource to remain competitive and stay ahead of the game.

About this report:

Social Media Influencers – Are Online Shoppers Listening?
Separating the hype from the sales value, this report examines how and when social media influencers can help online retailers.