E-Commerce Leaders’ Playbook
The 2017 E-Commerce Leaders’ Playbook
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About this Report
This is the sixth edition of the annual Playbook, featuring the now-staple Top 100 Australian online retailers. This is an indispensable resource for e-commerce professionals, highlighting best practice advice, case studies and design guides.

Overview:
Over 350 pages of online retail best practice, research, trends, tips and guides. Take vital insights away from a host of local and international retailer case profiles including Under Armour, Dollar Shave Club, Kikki.K, Mimco, Peter Alexander and Appliances Online. See how the market is turning with the Online Retail Benchmarking Study and search through the Asia-Pacific Solution Providers Directory to find who will bring your next idea to life. With features including: The Next Score, What’s Hot on the Horizon, Amazon in Australia?, V-Commerce: The Next Frontier of Retail, and more!

Report Contents:

  • Retailer Profiles – International
  • Retailer Profiles – Australia
  • Benchmarking Study
  • Practical and Tactical
  • Road Test
  • Design Guidelines
  • Australian Top 100
  • New Zealand Top 20