Email and cross-channel marketing automation platform, dotmailer, has announced this week that they are joining the Shopify Plus Technology Partner Program.
Now, merchants that use Shopify Plus and dotmailer can scale their marketing efforts while supported by connected data, the dotmailer platform functionality and dedicated support and services.
“Shopify Plus and dotmailer have a strong connection: both of our offerings are perfect for high-growth, high-volume merchants because they are innovative, powerful, and easy to use. Our expert teams are accessible and easy to work with whenever merchants need us. By utilising the data available from the Shopify Plus platform, merchants can engage in conversation with their shoppers by sending highly personalised messages that are laser targeted based on a shopper’s buying behaviour and engagement with their brand,” said Steve Shaw, CTO of dotmailer.
“We are thrilled to welcome dotmailer to the Shopify Plus Technology Partner Program,” said Jamie Sutton, head of technology partnerships at Shopify Plus. “This partnership recognises the important role email marketing plays in the rapid growth and innovation possibilities of today’s modern merchant.”
Never miss our best stories. Sign up to Power Retail’s free weekly newsletter and find our daily stories on Facebook, Twitter and Instagram.